Track Day and the Office: Gourmet from hypebeast.tv on Vimeo.

Have a great 3 day weekend.

-PW

Have a great weekend this one is a banger.

-PW

Here is a small photo recap on this past Thursday and the preview of The Native Perspective short film. I just want to thank all the people that pulled  together to make this film possible, our next stop will be film festivals wish us luck.

So it jumped off, the 722 showroom got packed out, our PR girl Cassie B. enjoyed the flick (dead center)

Good to see old friends come out and peep our flick.

PW and Tishawn Dawson, good times old friend.

Ben from 722 thanks for everything.

Flynn Adam and Hana, thanks homies.

Chris from 722, always good my man.

Check out the rest of the flicks click here

-PW

Tonight it is on, LA is going to bring it.

-PW

One of my favorite MC’s and Musician, the Mighty Mos Def music continues to stay consistant and the message is always on point.  Its memorial weekend make it a good one.

-PW

One of our so.cal key accounts Primitive was profiled on hypebeast.com this past week and did interviews with P.Rod and the key players of this establishment.

Jay who is the VP of Primitive gave MT a shout out, you will catch him in the streets rocking the Hillyard’s all day. Jay’s quote “Sunglasses are a necessity for me when it’s bright out, and in L.A. that’s pretty often. Right now my favorite pair is the Hillyard from Mosley Tribes. The frame is a stately, yet simple modern design. I picked up a second pair and had my prescription lenses put in the frame for when I don’t feel like wearing my contact lenses. This has caused more than a few people to think I’m trying to look super cool indoors when I’m just trying to see what the hell is in front of me.”  Peep the rest of the interview on hypebeast.

Primitive Essentials

-PW

This past week i received a box from my friend Jannio who works for ETNIES+.

The last pair of ETNIES that i wore was back in ‘96, which was the SLB 23 model by pro skateboarder Sal Barbier. I think i still have them in my closet somewhere, super classic skate low that will always have that timeless clean look.

I was excited to see that the box contained the ETNIES+ FreshJive collaborative chukka, i have to say that this is the most comfortable shoe that i have worn in a while. I love the minimalist design aesthetic and canvas upper of this shoe, its definitely a good look. So check out some of the new offerings by ETNIES+

So this is our view from the office, a 40 ft Tecate beer can.  You know who is ready for tomorrow, oh and it is Mexico’s independence from France, not sure why we celebrate but any excuse to have a cold one.

-PW

Kristin K. our east coast confidant let me know that the Becker was featured in Shopbop.com front page as part of there new nautical theme looks for this month. The Becker is definitely not a style to sleep on, this frame carries great detailing with sweat bar and paddle temple combo, definitely set apart from all the other aviator styles out there. Should be your go to staple frame. Pick yours up online @ shopbop.com

Summer is around the corner.

-PW

Here in Los Angeles you see this quite often where you get caught in the cross fire of paparazzi, I was upstairs in my office when i saw this street scene jump off,  i had a minute to kill so I had to go over there to investigate, oh and i took my camera with me.

The homie jack from the office caught me from the upstairs window as i jumped up on the wall to get a birds eye view.

Kinda happy with the photo i got, and in no way do i think of myself as a photog, i am more the point and shoot guy. So I  caught Mrs. Tony Parker in action as she was turning to the cameras to get her Hollywood on.  This is the world of Sunset Plaza.

-PW