NIKE’s buzzworthy “Make it Count” campaign has been making its way around the internet recently and today we finally got a look into what it’s all about with their release of the NIKE FUELBAND. The release was accompanied by this amazing viral marketing video — nobody does it like NIKE does it.
-CC
See you in Berlin!
-CC
Headed South on the 710 to the AGENDA Trade Show Thursday afternoon at the Long Beach Convention Center. What was once a small showcase of up and coming brands, AGENDA is now the premier Trade Show for the Streetwear community along with leaders in the Action Sports and Skate industries as well.
Of course MOSLEY TRIBES was strongly represented. Jasmine was holding down the booth as usual making deals.
MOSLEY TRIBES has one of the strongest collections to date moving into 2012 along with some of the best collaborations we’ve ever had. Stay tuned for more in the near future.
The usual suspects were involved including our friends at CROOKS.
STUSSY.
THE HUNDREDS.
UNDEFEATED.
Something big is coming…
One of the most refreshing parts of AGENDA is the PRIMER section. PRIMER focuses on young upstart brands who in the past have paved the way for AGENDA to become what it is today.
One of the strongest showings was from the Gro Project. Made some new friends with Richardo and the gang who run the brand out of Denver CO. One of my favorite graphics from the show.
Be on the lookout for these guys and the Gro Project.
On the way out ran into the man himself, RISK, doing what he does best. Represent Seventh Letter Crew.
Until next year.
-CC
The NEW ERA Los Angeles Flagship store recently opened up on Melrose in the same storefront that was once home to BAPE (RIP). The question had to be asked… what took so long?!
The store is filled with every special collaboration you’ve never seen including a few pieces sold exclusively in the shop.
Independent streetwear brands are also represented including our friends @ Crooks & Castles, Hall of Fame LTD., Frank’s Chop Shop and many more.
Pujols and Wilson? Sorry Angel fans – I’d take Cy Young award winner Clayton Kershaw and the TRUE NL MVP Matt Kemp any day. Here at MOSLEY TRIBES we bleed DODGER BLUE. Bring on the freeway series!
Hats off to store manager Melloe and the great staff at NEW ERA LOS ANGELES, welcome to the city.
-CC
As a follow up to MOCA’s incredible Art in the Streets show, the West Hollywood Library teamed up with some legendary street artists to let them add their personal touch to the brand new building.
THE Shepard Fairey
New York’s own Kenny Scharf.
And my personal favorite, RETNA (a.k.a. Marquis Lewis). RETNA is KILLING it right now.
Check out the work on San Vicente and Melrose.
-CC
Last Thursday we worked late into the night at a studio in downtown Los Angeles photographing the upcoming campaign for MOSLEY TRIBES. It was a long night of work, we were grinding on set till after midnight - but great company and great food got us through.
The prep…
The Goods…
// ACTION!
Of course you’ll have to wait on the photos for the upcoming campaign for just a bit. Rest assured they’ll be worth the wait.
-CC
Breakfast for lunch? When it comes to The Griddle the answer is always YES. An unassuming store front and a nondescript location next to the Directors Guild on Sunset might deter some, but The Griddle is one of the few restaurants in Los Angeles that lives up to the hype. Brave the line on weekends for the best breakfast in the city. Streusel, butterscotch chip, and carmel filled pumpkin pancakes topped with whipped cream with a side of bacon and of course, MOSLEY TRIBES Dorset. Yes please.
-CC
On the corner of IVAR and YUCCA in Hollywood are 6 of the most unique shops you’ve probably never heard of. LOST & FOUND is a collection of 6 separate stores all operating under owner Jamie Rosenthal. When you visit, be aware that not all of the stores are open at all times, you will need to ask to be let in to any of the 6 stores.
LOST & FOUND is a refreshing retail experience and offers a little something for everyone. Each of the stores caters to different people, among them you’ll find a Men’s clothing store, Women’s clothing store, Children’s Store, Art Gallery, Gift shop and Home Goods store.
Jamie travels the world looking for the latest in fashion, textiles, jewelry, housewares and accessories to be sold and displayed at LOST & FOUND. Everything is carefully considered and one of a kind.
Now you know.
-CC
Spent the day at an undisclosed location high up in Beverly Hills working on a very special collaboration project. Can’t say much about everything at the moment but rest assured more information will be coming your way soon. Jasmine was on her hustle answering emails on the Blackberry as the photo shoot was taking place in the backyard. Stay tuned for more on this exciting project.
-CC